Reza Rajabzadeh, Seyed Morteza Azimzadeh, Mehdi Salimi and Sara Ghasemi
The internet has become a significant marketing tool for many of sport companies such as sports teams. This study to aimed the online marketing professional football teams of the website has been developed. The method of this research is descriptive and content analysis. The statistical sample is consisted of premier league football teams in Iran the year 2014. 36 indicators on the website this teams were assessed. That 32 indicators of Ioakimidis, Marilou article(2010) was adapted and 4 index (ticket sales, tours of the stadium, club tours and sponsors) after reviewing football teams in Europe added to it. According to the teams website content analysis, teams reviewed except from Persepolis, offered less than half of the services identified in this study and from among the clubs, Perspolis provided most services on its website, after this team, respectively were football teams of gostaresh foolad tabriz and malavan bandar anzali. Teams mentioned for online sports marketing, attracting and interact more the fans with their clubs, used of less service on its website.
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